PODCASTING

The most important thing from your point of view as a small business entrepeneur may be podcasts.

Podcasts can be taken on the road as a mobile audio message.

More people than ever are using portable mp3 listening devices now.

If you have a message you want to share with the world, you will want to make it as easy as possible for the listener or consumer, and podcasting does just that.

The process requires little more than a computer with an internet connection, a microphone, and software to record, edit and compress the audio.

It is an ideal medium for getting your message across to people on the move.